Category:

Visual Branding

Audience:

Local Brazilian community | Coffee lovers | Tourists & explorers

Programs:

Adobe Illustrator | Adobe Photoshop

Benzão is a Brazilian cafe names after an affectionate term meaning 'big blessing.' It offers a cozy spot with traditional Brazilian treats and coffee. With a focus on warmth and flavor, Benzão is the perfect place to connect with friends. Inspired by the warmth and charm of Brazilian culture, this branding project for Benzão café captures the essence of its name—'big blessing.' Through inviting typography, earthy tones, and playful patterns, the design evokes a cozy atmosphere, celebrating traditional Brazilian treats and coffee with a modern twist.